TheBetterFit Acquires Large Cup Lingerie, Strengthens Its Position in the Bra Industry

TheBetterFit, the industry leader in women’s apparel resources, has acquired LargeCupLingerie.com. With such similar audiences, TheBetterFit will be able to expand and provide additional resources for its readers through an acquisition. The official acquisition date is October 29, 2021.

Large Cup Lingerie is an online store that stocks the very best in large cup bras, swimwear and loungewear. They are online specialists in sexy and well fitting lingerie for curvy ladies. Their list of preferred brands include Fantasie, Freya, Fauve and Miss Mandalay. All of their brands focus on using apparel and lingerie to boost boobs and improve self confidence for women.

Founded in 2011, the store believes that “voluptuous girls should be able to choose from a range of fabulous fashionable big cup bras which enable them to embrace their curves.”

Large Cup Lingerie specializes in the following types of bras:

TheBetterFit has provided a robust array of education for women’s apparel since 2018. The online resource provides hundreds of expert written articles, guiding women through choices around the right bra for their unique shape and size.

For bustier women, TheBetterFit has specific resources available:

Allena Rissa, Founder of TheBetterFit.com, said “Bringing Large Cup Lingerie on board will allow us to expand our content and offerings to plus size women and larger cup bras, continuing to expand our presence as the go-to resource for finding better fitting bras.”

The company has absorbed all content, and will expand on the platform that LargeCupLingerie.com has created. This will serve as the landing page for previous Large Cup Lingerie content. Any questions about the acquisition details should be directed to TheBetterFit.com.